Quality Music Directors and Why I love them!

Hype Williams: Music Video Director

Signature styles and the effects it has on the audience

Ø  The Fisheye lens which distorted the camera view around the central focus.

E.g. "Gimme Some More" by Busta Rhymes effect: childish, playful, and obtrusive.

Ø  Regular widescreen ratio, while a second shot is split and placed in the upper and lower bars.

E.g. "Diamonds on my Neck" by Smitty & "So Sick" by Ne-Yo effect: informative and storytelling taking the audience on a journey where they feel as though they know more about the artist and the message of the song.

Ø  Combining a centre camera focus on the artist or actor's body from the torso upward and a solid colour background with a soft different-colour light being shown in the centre of the background.

E.g., "Gold Digger" & "Digital Girl" (Remix) by Jamie Foxx by Kanye West effect: a sense of illumination of the background by the foreground subject and makes the video look simple yet highlights the artist greatly.

            Gil Green: Music Video Director

Ø  Regular widescreen ratio, while a second shot is split and placed in the upper and lower bars.

E.g. Tony Yayo - I Know You Don't Love Me (feat. Lloyd Banks, Young Buck & 50 Cent)

Ø  Fast cutting rate and plenty use of medium close up & close up shots

E.g. Rick Ross - Hustlin' & Akon - Lonely effect: creates a deeper intensity and focus on the artist and the action on screen ( My FAVOURITE)

 

Ø  Music effects used: James Bond codes to introduce the artist, combines with the theme of saving the day

E.g. Birdman - 100 Million (feat. DJ Khaled, Dre, Rick Ross, Young Jeezy & Lil Wayne)

Ø  Music effect used: blank screen and increasing cutting rate effect: its erratic and fast, keeps the audience entertained

E.g. Flo Rida - Elevator (feat. Timbaland)

Ø  Subjects Fading in and out of the shot

E.g. Lil Wayne - Lollipop (feat. Static Major) effect: slows the video down

            Chris Robinson: Music Video Director

Ø  Slow moving objects with a close up shot

E.g. Alicia Keys - "Fallin'" effect: slows down the pace of the action and creates an intensity where the artist is the main focus and emotional with the audience

Ø  Slow moving objects with a close up shot

Ø  Colourless background with foreground object being highlighted (red ball)

Ø  Use of Smoke effect: illusion of the artists being above

Ø  Panning shot effect: on going action which the audience can follow and feel included

E.g. Eminem feat. Lil Wayne - "No Love" effect: fuzzy objects stresses the action more (FAVOURITE FOR USE OF EFFECTS)

                                     Jonas Akerland: Music Video Director

Ø  Slow moving objects with a close up

Ø  point of view shot and panning shot: journey

E.g. "Run To You" for Roxette

Ø  Slow cutting rate with fade in and out

E.g. "Beautiful Day" (version 1: airport) for U2 effect: slows down the pace and creates a soft tone

Ø  extreme close ups and close up shots (with silhouettes)

E.g. "Fresh Out the Oven" Jennifer Lopez effect: enhances her sexuality but the video is quite boring and repetitive.

Ø  extreme close ups and close up shots

E.g. "Beautiful" for Christina Aguilera effect: intense and endearing (extremely emotional)